Estonian Construction and Real Estate is a magazine published by Delfi Media, covering developments in the construction and real estate sector in Estonia. The Autumn 2024 edition features articles on trends, green innovation and projects that will shape the urban landscape of the future. Published seasonally, it is an interesting and easy read, even for those not familiar with the sector.
The magazine also features an article (on page 19) on social media marketing for real estate projects by Nordic Render. The article was written by bringing together research and our and clients’ experiences of what works and what doesn’t. You can read more about it in the full article (available in Estonian).
Key elements from the article:
“…consumers increasingly prefer content with moving images, with short videos under 15 seconds being particularly popular.”
“For example, Wyzowl’s State of Video Marketing report shows that 91% of consumers want to see more video because it is easier to consume and more memorable than images.”